Growing the
Beautiful Game
Mission & Vision
We partner with front offices & ownership groups to provide strategic operational support. BGC enables sports franchises to achieve sustained success & maximize community impact by supercharging revenue generating activities most directly responsible for driving value creation.
Through custom built strategies, organizations are uniquely positioned to thrive within local economies using playbooks all stakeholders can leverage & benefit from day one.
Our Why
As the world's most beloved sport, it is our belief that football (soccer) is the most powerful change agent at our disposal. For us, sport serves as the vehicle that transcends & unites people from all walks of life. And at a time where the rights of marginalized groups are under attack domestically & abroad, we are extremely intentional & mindful about how to best leverage the beautiful game's massive influence. As football continues to reach underserved audiences, we'll be there to help your team fulfill its most ambitious potential.
Radical Focus
Soccer Operations:
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Roster management, salary cap support, trades, draft strategy, scouting & recruiting
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Player development, scheduling, transportation, lodging, tenant relationship management
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Camps & clinics support, player care & staff development, equipment, league liaison, admin, compliance, budgeting
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Business Operations:
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30/60/90 day plan
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Playbooks per business unit: Strategy, OKRs, GTM motions, roadmap, processes, systems
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Local media rights, partnerships, ticketing, eCommerce & retail execution
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Diligence: Stadium & training facility research & financing
Our playbooks earn teams outsized returns by leveraging & manipulating 3 key growth drivers
Media
Media deals make up the largest piece of the revenue pie. Local media deals can be lucrative forcemultipliers for organizational bottom lines & we build strategies focused on: - Direct-to-consumer (DTC), OTA, OTT, Etc - Campaigns aimed at helping seniors learn how to access streaming services - Identifying buyer intent trends & tinkering with pricing - Dissecting target personas, cohorts & audiences - Exploring content syndication across different mediums to grow reach
Partnerships
Sponsorships & ticketing relationships are the lifeblood for sports franchises. We customize strategies focused on: - Forming high alignment, symbiotic grassroots relationships - Extending local, regional & national commercial radius - Enhancing the community fan experience through events, activations, equity, etc. - Expanding integration efforts with local youth soccer clubs & leagues - Establishing deeper ties with local municipalities & leveraging influence - Courting new & existing sponsorship categories/vendors
Merch
Brand identity & awareness are crucial community building cornerstones. The behavior driving eCommerce & retail execution changes constantly so we design strategies focused on: - Further tapping into 80% of female consumer spending - Increaseing cricital metrics like AOV, growing LTV & expanding cross-sell/upsell opportunities to name a few - Launching & optimizing subscription offer(s): Loyalty, early access, discounts etc. - Diversifying product categories + influencer collaboration activities
Trusted Teammates
